Tips for Using Social Media to Grow your Influencer Following

Tips for Using Social Media to Grow your Influencer Following

When someone is an influencer, they know that being visible online and using social media platforms is necessary, especially in this digital age where nearly everything can be found online.

The influencer of today’s age is based online, they reach their fans online and they build their following online.

Because of this, they need to make sure that they are constantly growing so they have a chance to do more and branch out.

Before they are influencers, they are aspiring to be, so they want to try out a variety of things that can bring up their numbers.

Whether this is looking for how to buy Instagram followers through a secure platform, or using marketing companies to get them started, there are ways to do this.

If this sounds like you, then this post is one that may be a good read to help you get started. Here are some more tips to keep with you when you get going.


 Keep it real

Be authentic and show your personality. Your audience wants to connect with you, not some “perfect” version of you.

They are on your page for a reason, they want to know that you are someone they can connect with on a personal level and sometimes a professional one, especially if they are influencers too.


Be consistent

Post regularly and stick to a schedule that your audience can count on. Consistency will help you grow your following over time.

Set up a posting strategy so you know when to post, the time you should post, and what the content should be for that day/week. If you are not good at doing it yourself, then it may be wise to get an automatic posting schedule set up.


Be creative

Think outside the box and come up with content that is unique and fresh. Your audience will appreciate your effort and be more likely to engage with your content.

Write some ideas down and bounce them around in your mind and on paper. You can make ideas pop by connecting keywords to what you want to post. Once you do that, you may get additional strikes of creativity for other posts.


Be responsive

When someone leaves a comment or question, take the time to respond. This shows that you value your audience and their input.

A response is a great way to show your followers that you have been reading what they say, and you do want to engage with them more on a one-to-one level. They want to see you as someone who cares. A connection is important.


Use hashtags

Hashtags are a great way to reach new people and get your content seen by more people. Do some research to find the best hashtags for your content and use them wisely.

Hashtags are mentioned a lot, and some people may get tired of hearing about them, but they are seriously important online as that is how people can see you, especially on places like Instagram and Twitter.


Use calls to action

Ask your audience to like, share, or comment on your posts. This will help increase engagement and grow your following.

If they care about your content and your voice, then they will want to share with other people because it is important to them for others to see what you are doing.


Take advantage of social media features

Use social media features to your advantage. For example, you can use Instagram Stories to give your followers a behind-the-scenes look at your life or business.

You can also use features like reels as well as stickers and filters to engage your audience with what you are posting. This will elevate your content and be more enticing to others.


Be thoughtful about paid promotion

If you decide to use paid promotion, be strategic about it. Make sure you are targeting the right audience and that your content is high-quality.

Do not just go with any brand or business that offers you money to promote, you need to make sure that they are right for your message and brand, otherwise, this could turn your followers away if they feel like you are being taken over.


Keep an eye on your analytics

Keep track of your analytics so you can see what is working and what is not. This will help you adjust your strategy and continue to grow your following.

Analytics in any type of business, whether that be a full-on, well-established business or an influencer with a small platform, is essential. Analytics will get you places and help you grow and adapt to the social media circus.


Have fun!

Remember, social media should be fun. If you are not enjoying it, your audience will not either. So have fun and watch your followings grow!

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